How AI Saves Time in Music and B-Roll Editing

How AI Saves Time in Music and B-Roll Editing

Digital Marketing

26 Jul 2025

Explore how AI revolutionizes music and B-roll editing, drastically reducing costs and production time for creators in India.

AI is transforming video editing by automating time-consuming tasks like music selection, B-roll integration, and syncing. This shift cuts production time by up to 90% and reduces costs by 75–90%, making professional-quality video creation accessible to Indian creators. Here's how:

  • Time-Efficient: AI tools handle repetitive tasks, saving hours. For example, syncing audio with visuals, which once took hours, now takes minutes.

  • Cost-Effective: Traditional editing costs (₹50,000–₹2,00,000 per video) drop to ₹5,000–₹20,000 with AI platforms like BeHooked.

  • Simplified Process: AI analyses scripts, suggests music, and selects relevant B-roll automatically, eliminating the need for technical expertise.

  • Improved Quality: AI ensures consistent results by automating tasks like noise reduction and colour correction.

For Indian creators, AI tools like BeHooked offer affordable plans starting at ₹2,000/month, enabling efficient video production while focusing on storytelling. The future of video editing is here - faster, smarter, and more accessible.

How I Use AI to Automate Content Creation - Step-by-Step (FULL GUIDE)

Problems with Manual Music and B-Roll Editing

For Indian creators and businesses trying to produce high-quality video content, manual music and B-roll editing presents a series of challenges. These traditional methods demand a significant investment of time, technical know-how, and financial resources - things that many creators struggle to manage. The issues go beyond just time; they influence creativity, production quality, and, ultimately, the ability to compete in India's booming digital content space. These hurdles primarily show up in three areas: time management, creative constraints, and uneven results.

Time and Resource Challenges

The time required for manual editing can be overwhelming. Experienced creators estimate that editing a professional video can take anywhere between 6 to 40 hours, depending on the complexity. For Indian creators juggling tight budgets and deadlines, such timelines are often unmanageable.

The process itself is labor-intensive. It involves multiple steps requiring both manual effort and technical expertise. Things get even trickier with multi-cam shoots, where footage from different cameras needs to be matched seamlessly. On top of that, audio editing brings its own set of challenges, like fixing poorly recorded sound and removing filler words, both of which are incredibly time-consuming.

Another significant hurdle is the sheer volume of footage that needs to be processed. On average, creators deal with a 20:1 ratio of raw footage to the final product. This means that for every minute of finished video, they have to sift through 20 minutes of raw material - a daunting task for anyone.

Creative and Licensing Roadblocks

Finding the right music for a video is no small feat. It often involves lengthy searches and navigating complex, expensive licensing agreements. For Indian creators with limited budgets, licensing popular music is often out of reach. The process of securing sync rights - permissions to pair music with visuals - is another layer of complexity, requiring negotiations with multiple rights holders.

B-roll sourcing isn’t any easier. Disorganised footage needs to be manually sorted, reviewed, and logged. As filmmaker Hiroshi Hara puts it:

Even though it sounds like it's secondary, B-roll is what creates the nuances of visual storytelling.

Achieving this level of storytelling through manual methods demands a huge amount of time and expertise. Adding to the financial strain, AI developers are already paying between ₹80 and ₹330 per minute of footage. For individual creators, building a library of high-quality music and B-roll assets at these rates can quickly become unaffordable.

Inconsistent Results

All these challenges often result in uneven final products. Manual editing, especially under tight deadlines or with limited skills, can lead to inconsistent production quality. This inconsistency becomes even more noticeable when creators are handling multiple projects at the same time.

The time-intensive nature of manual processes makes it hard for teams to consistently deliver polished and engaging videos. Searching for usable B-roll on stock sites often leads to lacklustre visuals. When creators are forced to settle for mediocre footage due to time or budget constraints, the overall quality of their videos takes a hit.

Without AI tools, creators face limitations in terms of budget, expertise, and time, making it nearly impossible to balance speed, quality, and cost effectively. This compromises the final output, which is especially problematic given that video is the most-used content format for marketers and delivers the highest return on investment.

How AI Makes Music and B-Roll Integration Easier

The challenges of manual editing have made way for AI-driven solutions that are changing the game in video production. By automating time-consuming tasks like music and B-roll integration, AI not only saves time but redefines how creators approach their craft. This technology is reshaping workflows, helping creators produce videos that captivate audiences more effectively.

Automatic Music and B-Roll Selection

AI has transformed how creators pair the perfect music and visuals with their videos. Instead of combing through endless libraries, AI tools analyse video content, mood, and even scripts to suggest fitting music and B-roll from vast databases.

Using natural language processing, platforms like Submagic, Opus Clip, Capsule.video, and Hypernatural leverage machine learning to match themes and enhance footage. These tools dive into video transcripts, speech patterns, audio cues, and on-screen action to pinpoint areas needing visual support, seamlessly inserting relevant footage to elevate the narrative.

For businesses prioritising brand consistency, Capsule.video takes it a step further. It learns company-specific guidelines - such as colour schemes, fonts, and logo usage - and suggests B-roll footage that aligns with a brand’s established identity. Meanwhile, Hypernatural employs advanced machine learning and generative AI to create custom B-roll tailored to input scripts, extracting key themes, emotions, and pacing cues.

Once the right elements are selected, AI takes editing to the next level by ensuring precise synchronisation.

Better Sync and Faster Workflows

AI has tackled one of the most tedious aspects of video editing: syncing audio with visuals. What used to take hours can now be done in minutes with remarkable accuracy, thanks to AI.

AI-powered audio stem-separation technology allows users to isolate specific instruments and apply effects like rotation or zoom at just the right moments, keeping music and visuals perfectly aligned. Independent filmmakers, for instance, have cut post-production time by nearly 40% using AI-generated B-roll, all while maintaining professional standards.

Tools like BIGVU further simplify the process by automatically selecting and integrating B-roll footage that complements video content, boosting viewer engagement without manual intervention. The results are impressive: 68% of video marketers report higher engagement rates with AI-produced content compared to traditional methods.

Fewer Mistakes and More Creative Freedom

AI doesn’t just save time - it empowers creators to focus on what they do best: telling stories. By reducing common errors, these tools allow creators to spend less time on technical fixes and more on creativity. Background noise? Gone. Dialogue volume? Perfectly balanced. AI handles these tasks effortlessly, eliminating manual mistakes.

Additionally, AI can scan dialogue or scripts to identify keywords, ensuring timely and accurate B-roll placement that aligns with the spoken content. This accessibility opens doors for creators who may not have advanced technical skills, making professional-quality editing achievable for everyone.

The advanced features offered by AI tools - like object recognition, auto colour correction, voice enhancement, and noise reduction - go far beyond what conventional software can deliver. For educators, the impact is even more pronounced. IU University, for example, used AI to create structured, high-quality video courses for over 100,000 students worldwide. Similarly, NC State University utilised Lumen5 to produce branded, text-based videos for social media, streamlining content creation across departments.

AI systems continuously learn from user preferences, refining their recommendations over time. They can even be customised to follow specific brand guidelines, ensuring consistency across projects. With 73% of marketers already embracing AI video tools and the global AI video market expected to hit ₹40,800 crores by 2025, it’s clear that AI-powered editing is setting a new benchmark for efficiency and quality in video production.

Benefits of AI-Powered Editing for Indian Creators

India's digital content market is booming, and AI-powered video editing tools are proving to be game-changers. These tools tackle key challenges by slashing production time and costs while making the editing process much more straightforward.

Time and Cost Savings

AI video editing can reduce production time by an impressive 60–90%, offering creators a chance to save big. Traditionally, producing a video might cost anywhere between ₹50,000 and ₹2,00,000. With AI tools, this expense drops dramatically to ₹5,000–₹20,000, cutting costs by up to 75–90%. For organisations, this means saving up to 14 hours per project and ₹1,25,000 in costs.

Platforms like BeHooked make professional editing even more affordable with flexible subscription plans:

  • Pro Plan: ₹2,000/month for 200 credits, unlimited custom avatars, AI scripts, and automated editing.

  • Max Plan: ₹5,000/month for 500 credits, faster generation speeds, and AI video B-rolls.

  • Scale Plan: ₹7,500/month for agencies, offering 750 credits and multiple brand spaces.

These cost-effective solutions make advanced editing tools accessible to a broader audience.

Easy Access for Non-Technical Users

AI video editing has levelled the playing field, making high-quality video production possible even for those without technical expertise. Tools like BeHooked offer a user-friendly interface with no learning curve. Users can simply input text prompts, and the AI takes care of everything - from scriptwriting and music selection to integrating B-rolls and transitions.

On top of that, AI tools can analyse raw footage to recommend the best cuts, effects, and transitions. This allows creators to focus on crafting compelling stories rather than struggling with complex editing software.

Better Production Quality for Local Content

AI-powered editing tools also help creators tailor their content for Indian audiences without extra effort. By understanding regional nuances, these tools ensure videos resonate culturally. For instance, AI can incorporate elements like Bollywood-inspired settings or Indian classical music, which can significantly enhance audience connection. As freelance video editor Nilesh Sharma points out:

"If your target audience is primarily Indian, you need to connect with them on a cultural level."

These culturally aligned tweaks can lead to a 150% boost in video performance and a 40% improvement in viewer retention compared to traditionally edited content. Additionally, AI tools excel at language adaptation. They can instantly transcribe and translate content into multiple Indian languages, cutting translation costs by 50% and improving efficiency by 60%.

BeHooked's platform takes things a step further by offering hyper-personalised content creation. It even allows for the use of realistic digital avatars customised with Indian features and cultural contexts, ensuring creators can deliver content that truly connects with their audience.

BeHooked: Changing Music and B-Roll Editing

BeHooked

BeHooked is an AI-powered platform designed to simplify the often complex process of music and B-roll editing in video production. By offering a text-to-video solution, it handles everything from scriptwriting to editing, making video creation more accessible and efficient. Here's a closer look at how BeHooked transforms each step of the video production process.

Main Features for Simple Editing

BeHooked's standout feature is its ability to generate complete videos - complete with music, B-roll, sound effects, and captions - using just a single text prompt. It addresses common editing challenges with features like:

  • AI-Generated Scripts: Turn basic text inputs into engaging narratives.

  • Auto Captions: Improve accessibility for diverse audiences.

  • AI Video B-rolls: Automatically select contextual footage that matches the content's theme.

  • Gen AI Image B-rolls: Provide visual alternatives when video footage isn't available.

  • Realistic Digital Avatars: Add a professional touch with avatars that help maintain a consistent brand identity.

  • Unlimited Custom Avatars: (Limited-time offer) Allow creators to personalise their visual presentation further.

"I've been using Hooked for over a month and a half, and it's incredibly user-friendly. The AI-generated scripts and custom scripts make the process seamless, but the standout feature for me is the high-quality videos and B-roll footage - they're simply fantastic!" - Anurag Singh

Simple Workflow from Start to Finish

BeHooked's streamlined workflow enables creators to generate ready-to-post videos within just 15 minutes. The process begins with a simple text description of the desired content. The AI then analyses the input, crafts a script, selects suitable music, sources relevant B-roll footage, and applies professional editing techniques. This ensures that all elements work together cohesively.

The platform's intuitive interface means creators can produce professional-quality videos right away, making it particularly appealing to Indian content creators who want to focus on storytelling rather than technical challenges.

Budget-Friendly Pricing Plans for Indian Users

BeHooked offers three pricing plans tailored to Indian users:

Plan

Monthly Cost

Credits

Key Features

Best For

Pro

₹2,000

200

AI Scripts, Auto Captions, Custom Avatars, and videos up to 90 seconds

Individual entrepreneurs, small businesses

Max

₹5,000

500

Everything in Pro plus AI Video B-rolls, faster generation, and team collaboration

Growing businesses, serious content creators

Scale

₹7,500

750

Everything in Max plus multiple brand spaces and API access

Agencies, larger organisations

The Pro Plan, priced at ₹2,000 per month, is ideal for individual creators and small businesses, offering essential tools for quick and efficient video production. The Max Plan, at ₹5,000 per month, is designed for growing businesses and serious content creators, adding features like faster video generation and team collaboration for up to five members. For agencies and larger organisations, the Scale Plan at ₹7,500 per month supports high-volume production with additional perks like multiple brand spaces and API access.

This pricing structure ensures that professional video editing is within reach for a wide range of Indian creators, from solo entrepreneurs to large agencies.

Manual vs AI-Powered Editing Comparison

To better understand the differences between manual and AI-powered editing, let’s break things down by examining factors like time, cost, and skill requirements. This comparison is particularly relevant for Indian creators looking to streamline video production without compromising quality. The table below highlights the key distinctions between the two approaches.

Manual editing requires a significant investment of time and expertise. Learning to use advanced software like Adobe Premiere or Final Cut can take months. For creators or business owners, hiring professional editors can add up to substantial costs over time.

On the other hand, AI-powered tools can cut editing time by as much as 70%, allowing creators to focus more on storytelling rather than technical processes. For example, AI-driven B-roll insertion can save 5–7 hours per video compared to traditional manual methods.

"AI tools are powerful complements to professional video editing services, making editors more efficient while allowing focus on creative storytelling rather than technical tasks."

  • Mylene Dela Cena, Freelance Content Writer, Vidpros

AI tools shine when it comes to tasks like music and B-roll integration. They can analyse transcripts and contextual cues to instantly insert relevant footage. This ensures synchronised placement of B-roll with captions, enhancing viewer understanding and reinforcing key messages. In contrast, manual editing often involves hours spent searching stock libraries or organising dedicated shoots.

Comparison Table: Manual vs AI-Powered Editing

Aspect

Manual Editing

AI-Powered Editing

Time Investment

Several hours per video

Up to 70% faster processing

Monthly Cost

High due to professional editor fees

Affordable subscription models (e.g. BeHooked)

Learning Curve

3–6 months to master

Minutes to hours

Technical Skills

Advanced (e.g., Adobe Premiere, Final Cut)

Basic (simple interfaces with prompts)

B-roll Integration

Manual search and placement

Automated, context-aware selection

Music Synchronisation

Manual timing and adjustment

Automatic beat matching and sync

Consistency

Varies based on editor skill and fatigue

Reliable, consistent output

Creative Control

Full customisation

Guided creativity with AI suggestions

Scalability

Limited by human capacity

Infinitely scalable with AI

Traditional editing software often involves steep recurring costs, whereas AI-powered tools offer more budget-friendly subscription options.

AI tools make professional-quality editing accessible, even for those without extensive technical expertise. By automating repetitive tasks, they deliver fast and consistent results. It’s no surprise that 51% of video marketers now use AI tools for editing, with 68% of them reporting improved engagement rates compared to manually produced content.

While manual editing provides complete creative control, many creators are adopting a hybrid approach - using AI to handle initial automation and then refining the output with human expertise.

Choosing between manual and AI-powered editing ultimately depends on your goals, budget, and creative preferences. For Indian creators prioritising efficiency and affordability, AI tools offer a practical solution without compromising on professional standards.

Conclusion: Using AI for Easy Video Creation

The rise of AI-powered video editing is reshaping the way creators approach their craft. It’s not just about upgrading technology - it’s about rethinking the entire process of content production. As discussed earlier, the challenges of manually editing music and B-roll are now being tackled with smart automation, delivering both speed and quality. This shift doesn’t just solve old problems; it’s paving the way for a new era in content creation.

Experts estimate that over 90% of online content by 2025 will be AI-generated. For Indian creators, often working with tight budgets and deadlines, this means better outcomes and more room for creativity.

"AI is already making waves in the world of content creation. With the advent of video-to-video AI technologies, a new age of efficiency and creativity has begun in the video production process." - IntelligentHQ

AI’s role in democratising video creation is especially impactful for India's bustling creator economy. What once required expensive tools and extensive training can now be achieved with platforms like BeHooked, which turn simple text prompts into studio-quality videos. With flexible pricing plans, these tools cater to creators across various budget levels, making professional-grade editing accessible to all.

The real game-changer here is how AI takes over repetitive tasks while amplifying human creativity. As noted earlier, AI can cut post-production time by half, allowing creators to focus on storytelling, engaging their audience, and planning their content strategies. This is particularly beneficial for Indian creators who often juggle multiple responsibilities, from creating content to managing business operations.

"The key to success lies in striking a balance - using AI to streamline your content processes without sacrificing the human touch." - Bruce Clay

The numbers speak volumes: the global AI video generator market is expected to grow to USD 2,562.9 million by 2032, at a CAGR of 19.5%. This means AI tools will only get better and more accessible, offering creators who adopt them early a significant edge in the competitive content landscape.

AI is already revolutionising video editing by removing technical barriers and unlocking creative potential. Whether you’re a solo creator building your first YouTube channel or part of an agency handling multiple projects, tools like BeHooked offer a combination of speed, quality, and affordability that’s hard to ignore.

With these advancements, creators can focus on what truly matters - crafting compelling stories and connecting with their audience. The real question is: will you embrace this transformation to take your content creation to the next level?

FAQs

How does AI choose the right music and B-roll to match a video's mood and script?

AI relies on advanced algorithms to evaluate a video's script, tone, pacing, and overall visual rhythm. By analysing these aspects, it identifies music and B-roll footage that align with the emotional and narrative core of the content.

This automated approach streamlines the process, ensuring that audio and visuals blend effortlessly. It not only saves time and effort but also delivers polished, professional results. It's a great option for creators aiming to simplify video editing while maintaining high standards.

What challenges might Indian creators face when switching from manual to AI-driven video editing?

Indian creators stepping into the world of AI-powered video editing might face a few bumps along the way. For starters, ambiguities in AI copyright laws and ethical concerns about ensuring content authenticity can make some hesitant to fully embrace these tools. On top of that, certain AI tools may struggle with editing longer videos or maintaining steady quality throughout the process, which can be a drawback for those working on extensive projects.

Another challenge lies in the technical know-how required to operate AI tools and the effort needed to adjust existing workflows to align with new technology. That said, with the right tools and platforms, these obstacles can be overcome, paving the way for quicker and more seamless video creation.

How does AI-powered editing with BeHooked help create culturally relevant content for Indian audiences?

AI tools such as BeHooked simplify the process of creating content that strikes a chord with Indian audiences. They do this by incorporating regional languages, visuals, and themes that reflect India’s rich cultural diversity. With these tools, narratives can be tailored to align with local traditions, festivals, and preferences, making the content more engaging and relatable.

BeHooked also automates tasks like choosing region-specific b-rolls, music, and subtitles. This not only saves time but also ensures the final videos are high-quality and culturally relevant, helping brands connect with India's varied and dynamic audience base.

Related posts

AI is transforming video editing by automating time-consuming tasks like music selection, B-roll integration, and syncing. This shift cuts production time by up to 90% and reduces costs by 75–90%, making professional-quality video creation accessible to Indian creators. Here's how:

  • Time-Efficient: AI tools handle repetitive tasks, saving hours. For example, syncing audio with visuals, which once took hours, now takes minutes.

  • Cost-Effective: Traditional editing costs (₹50,000–₹2,00,000 per video) drop to ₹5,000–₹20,000 with AI platforms like BeHooked.

  • Simplified Process: AI analyses scripts, suggests music, and selects relevant B-roll automatically, eliminating the need for technical expertise.

  • Improved Quality: AI ensures consistent results by automating tasks like noise reduction and colour correction.

For Indian creators, AI tools like BeHooked offer affordable plans starting at ₹2,000/month, enabling efficient video production while focusing on storytelling. The future of video editing is here - faster, smarter, and more accessible.

How I Use AI to Automate Content Creation - Step-by-Step (FULL GUIDE)

Problems with Manual Music and B-Roll Editing

For Indian creators and businesses trying to produce high-quality video content, manual music and B-roll editing presents a series of challenges. These traditional methods demand a significant investment of time, technical know-how, and financial resources - things that many creators struggle to manage. The issues go beyond just time; they influence creativity, production quality, and, ultimately, the ability to compete in India's booming digital content space. These hurdles primarily show up in three areas: time management, creative constraints, and uneven results.

Time and Resource Challenges

The time required for manual editing can be overwhelming. Experienced creators estimate that editing a professional video can take anywhere between 6 to 40 hours, depending on the complexity. For Indian creators juggling tight budgets and deadlines, such timelines are often unmanageable.

The process itself is labor-intensive. It involves multiple steps requiring both manual effort and technical expertise. Things get even trickier with multi-cam shoots, where footage from different cameras needs to be matched seamlessly. On top of that, audio editing brings its own set of challenges, like fixing poorly recorded sound and removing filler words, both of which are incredibly time-consuming.

Another significant hurdle is the sheer volume of footage that needs to be processed. On average, creators deal with a 20:1 ratio of raw footage to the final product. This means that for every minute of finished video, they have to sift through 20 minutes of raw material - a daunting task for anyone.

Creative and Licensing Roadblocks

Finding the right music for a video is no small feat. It often involves lengthy searches and navigating complex, expensive licensing agreements. For Indian creators with limited budgets, licensing popular music is often out of reach. The process of securing sync rights - permissions to pair music with visuals - is another layer of complexity, requiring negotiations with multiple rights holders.

B-roll sourcing isn’t any easier. Disorganised footage needs to be manually sorted, reviewed, and logged. As filmmaker Hiroshi Hara puts it:

Even though it sounds like it's secondary, B-roll is what creates the nuances of visual storytelling.

Achieving this level of storytelling through manual methods demands a huge amount of time and expertise. Adding to the financial strain, AI developers are already paying between ₹80 and ₹330 per minute of footage. For individual creators, building a library of high-quality music and B-roll assets at these rates can quickly become unaffordable.

Inconsistent Results

All these challenges often result in uneven final products. Manual editing, especially under tight deadlines or with limited skills, can lead to inconsistent production quality. This inconsistency becomes even more noticeable when creators are handling multiple projects at the same time.

The time-intensive nature of manual processes makes it hard for teams to consistently deliver polished and engaging videos. Searching for usable B-roll on stock sites often leads to lacklustre visuals. When creators are forced to settle for mediocre footage due to time or budget constraints, the overall quality of their videos takes a hit.

Without AI tools, creators face limitations in terms of budget, expertise, and time, making it nearly impossible to balance speed, quality, and cost effectively. This compromises the final output, which is especially problematic given that video is the most-used content format for marketers and delivers the highest return on investment.

How AI Makes Music and B-Roll Integration Easier

The challenges of manual editing have made way for AI-driven solutions that are changing the game in video production. By automating time-consuming tasks like music and B-roll integration, AI not only saves time but redefines how creators approach their craft. This technology is reshaping workflows, helping creators produce videos that captivate audiences more effectively.

Automatic Music and B-Roll Selection

AI has transformed how creators pair the perfect music and visuals with their videos. Instead of combing through endless libraries, AI tools analyse video content, mood, and even scripts to suggest fitting music and B-roll from vast databases.

Using natural language processing, platforms like Submagic, Opus Clip, Capsule.video, and Hypernatural leverage machine learning to match themes and enhance footage. These tools dive into video transcripts, speech patterns, audio cues, and on-screen action to pinpoint areas needing visual support, seamlessly inserting relevant footage to elevate the narrative.

For businesses prioritising brand consistency, Capsule.video takes it a step further. It learns company-specific guidelines - such as colour schemes, fonts, and logo usage - and suggests B-roll footage that aligns with a brand’s established identity. Meanwhile, Hypernatural employs advanced machine learning and generative AI to create custom B-roll tailored to input scripts, extracting key themes, emotions, and pacing cues.

Once the right elements are selected, AI takes editing to the next level by ensuring precise synchronisation.

Better Sync and Faster Workflows

AI has tackled one of the most tedious aspects of video editing: syncing audio with visuals. What used to take hours can now be done in minutes with remarkable accuracy, thanks to AI.

AI-powered audio stem-separation technology allows users to isolate specific instruments and apply effects like rotation or zoom at just the right moments, keeping music and visuals perfectly aligned. Independent filmmakers, for instance, have cut post-production time by nearly 40% using AI-generated B-roll, all while maintaining professional standards.

Tools like BIGVU further simplify the process by automatically selecting and integrating B-roll footage that complements video content, boosting viewer engagement without manual intervention. The results are impressive: 68% of video marketers report higher engagement rates with AI-produced content compared to traditional methods.

Fewer Mistakes and More Creative Freedom

AI doesn’t just save time - it empowers creators to focus on what they do best: telling stories. By reducing common errors, these tools allow creators to spend less time on technical fixes and more on creativity. Background noise? Gone. Dialogue volume? Perfectly balanced. AI handles these tasks effortlessly, eliminating manual mistakes.

Additionally, AI can scan dialogue or scripts to identify keywords, ensuring timely and accurate B-roll placement that aligns with the spoken content. This accessibility opens doors for creators who may not have advanced technical skills, making professional-quality editing achievable for everyone.

The advanced features offered by AI tools - like object recognition, auto colour correction, voice enhancement, and noise reduction - go far beyond what conventional software can deliver. For educators, the impact is even more pronounced. IU University, for example, used AI to create structured, high-quality video courses for over 100,000 students worldwide. Similarly, NC State University utilised Lumen5 to produce branded, text-based videos for social media, streamlining content creation across departments.

AI systems continuously learn from user preferences, refining their recommendations over time. They can even be customised to follow specific brand guidelines, ensuring consistency across projects. With 73% of marketers already embracing AI video tools and the global AI video market expected to hit ₹40,800 crores by 2025, it’s clear that AI-powered editing is setting a new benchmark for efficiency and quality in video production.

Benefits of AI-Powered Editing for Indian Creators

India's digital content market is booming, and AI-powered video editing tools are proving to be game-changers. These tools tackle key challenges by slashing production time and costs while making the editing process much more straightforward.

Time and Cost Savings

AI video editing can reduce production time by an impressive 60–90%, offering creators a chance to save big. Traditionally, producing a video might cost anywhere between ₹50,000 and ₹2,00,000. With AI tools, this expense drops dramatically to ₹5,000–₹20,000, cutting costs by up to 75–90%. For organisations, this means saving up to 14 hours per project and ₹1,25,000 in costs.

Platforms like BeHooked make professional editing even more affordable with flexible subscription plans:

  • Pro Plan: ₹2,000/month for 200 credits, unlimited custom avatars, AI scripts, and automated editing.

  • Max Plan: ₹5,000/month for 500 credits, faster generation speeds, and AI video B-rolls.

  • Scale Plan: ₹7,500/month for agencies, offering 750 credits and multiple brand spaces.

These cost-effective solutions make advanced editing tools accessible to a broader audience.

Easy Access for Non-Technical Users

AI video editing has levelled the playing field, making high-quality video production possible even for those without technical expertise. Tools like BeHooked offer a user-friendly interface with no learning curve. Users can simply input text prompts, and the AI takes care of everything - from scriptwriting and music selection to integrating B-rolls and transitions.

On top of that, AI tools can analyse raw footage to recommend the best cuts, effects, and transitions. This allows creators to focus on crafting compelling stories rather than struggling with complex editing software.

Better Production Quality for Local Content

AI-powered editing tools also help creators tailor their content for Indian audiences without extra effort. By understanding regional nuances, these tools ensure videos resonate culturally. For instance, AI can incorporate elements like Bollywood-inspired settings or Indian classical music, which can significantly enhance audience connection. As freelance video editor Nilesh Sharma points out:

"If your target audience is primarily Indian, you need to connect with them on a cultural level."

These culturally aligned tweaks can lead to a 150% boost in video performance and a 40% improvement in viewer retention compared to traditionally edited content. Additionally, AI tools excel at language adaptation. They can instantly transcribe and translate content into multiple Indian languages, cutting translation costs by 50% and improving efficiency by 60%.

BeHooked's platform takes things a step further by offering hyper-personalised content creation. It even allows for the use of realistic digital avatars customised with Indian features and cultural contexts, ensuring creators can deliver content that truly connects with their audience.

BeHooked: Changing Music and B-Roll Editing

BeHooked

BeHooked is an AI-powered platform designed to simplify the often complex process of music and B-roll editing in video production. By offering a text-to-video solution, it handles everything from scriptwriting to editing, making video creation more accessible and efficient. Here's a closer look at how BeHooked transforms each step of the video production process.

Main Features for Simple Editing

BeHooked's standout feature is its ability to generate complete videos - complete with music, B-roll, sound effects, and captions - using just a single text prompt. It addresses common editing challenges with features like:

  • AI-Generated Scripts: Turn basic text inputs into engaging narratives.

  • Auto Captions: Improve accessibility for diverse audiences.

  • AI Video B-rolls: Automatically select contextual footage that matches the content's theme.

  • Gen AI Image B-rolls: Provide visual alternatives when video footage isn't available.

  • Realistic Digital Avatars: Add a professional touch with avatars that help maintain a consistent brand identity.

  • Unlimited Custom Avatars: (Limited-time offer) Allow creators to personalise their visual presentation further.

"I've been using Hooked for over a month and a half, and it's incredibly user-friendly. The AI-generated scripts and custom scripts make the process seamless, but the standout feature for me is the high-quality videos and B-roll footage - they're simply fantastic!" - Anurag Singh

Simple Workflow from Start to Finish

BeHooked's streamlined workflow enables creators to generate ready-to-post videos within just 15 minutes. The process begins with a simple text description of the desired content. The AI then analyses the input, crafts a script, selects suitable music, sources relevant B-roll footage, and applies professional editing techniques. This ensures that all elements work together cohesively.

The platform's intuitive interface means creators can produce professional-quality videos right away, making it particularly appealing to Indian content creators who want to focus on storytelling rather than technical challenges.

Budget-Friendly Pricing Plans for Indian Users

BeHooked offers three pricing plans tailored to Indian users:

Plan

Monthly Cost

Credits

Key Features

Best For

Pro

₹2,000

200

AI Scripts, Auto Captions, Custom Avatars, and videos up to 90 seconds

Individual entrepreneurs, small businesses

Max

₹5,000

500

Everything in Pro plus AI Video B-rolls, faster generation, and team collaboration

Growing businesses, serious content creators

Scale

₹7,500

750

Everything in Max plus multiple brand spaces and API access

Agencies, larger organisations

The Pro Plan, priced at ₹2,000 per month, is ideal for individual creators and small businesses, offering essential tools for quick and efficient video production. The Max Plan, at ₹5,000 per month, is designed for growing businesses and serious content creators, adding features like faster video generation and team collaboration for up to five members. For agencies and larger organisations, the Scale Plan at ₹7,500 per month supports high-volume production with additional perks like multiple brand spaces and API access.

This pricing structure ensures that professional video editing is within reach for a wide range of Indian creators, from solo entrepreneurs to large agencies.

Manual vs AI-Powered Editing Comparison

To better understand the differences between manual and AI-powered editing, let’s break things down by examining factors like time, cost, and skill requirements. This comparison is particularly relevant for Indian creators looking to streamline video production without compromising quality. The table below highlights the key distinctions between the two approaches.

Manual editing requires a significant investment of time and expertise. Learning to use advanced software like Adobe Premiere or Final Cut can take months. For creators or business owners, hiring professional editors can add up to substantial costs over time.

On the other hand, AI-powered tools can cut editing time by as much as 70%, allowing creators to focus more on storytelling rather than technical processes. For example, AI-driven B-roll insertion can save 5–7 hours per video compared to traditional manual methods.

"AI tools are powerful complements to professional video editing services, making editors more efficient while allowing focus on creative storytelling rather than technical tasks."

  • Mylene Dela Cena, Freelance Content Writer, Vidpros

AI tools shine when it comes to tasks like music and B-roll integration. They can analyse transcripts and contextual cues to instantly insert relevant footage. This ensures synchronised placement of B-roll with captions, enhancing viewer understanding and reinforcing key messages. In contrast, manual editing often involves hours spent searching stock libraries or organising dedicated shoots.

Comparison Table: Manual vs AI-Powered Editing

Aspect

Manual Editing

AI-Powered Editing

Time Investment

Several hours per video

Up to 70% faster processing

Monthly Cost

High due to professional editor fees

Affordable subscription models (e.g. BeHooked)

Learning Curve

3–6 months to master

Minutes to hours

Technical Skills

Advanced (e.g., Adobe Premiere, Final Cut)

Basic (simple interfaces with prompts)

B-roll Integration

Manual search and placement

Automated, context-aware selection

Music Synchronisation

Manual timing and adjustment

Automatic beat matching and sync

Consistency

Varies based on editor skill and fatigue

Reliable, consistent output

Creative Control

Full customisation

Guided creativity with AI suggestions

Scalability

Limited by human capacity

Infinitely scalable with AI

Traditional editing software often involves steep recurring costs, whereas AI-powered tools offer more budget-friendly subscription options.

AI tools make professional-quality editing accessible, even for those without extensive technical expertise. By automating repetitive tasks, they deliver fast and consistent results. It’s no surprise that 51% of video marketers now use AI tools for editing, with 68% of them reporting improved engagement rates compared to manually produced content.

While manual editing provides complete creative control, many creators are adopting a hybrid approach - using AI to handle initial automation and then refining the output with human expertise.

Choosing between manual and AI-powered editing ultimately depends on your goals, budget, and creative preferences. For Indian creators prioritising efficiency and affordability, AI tools offer a practical solution without compromising on professional standards.

Conclusion: Using AI for Easy Video Creation

The rise of AI-powered video editing is reshaping the way creators approach their craft. It’s not just about upgrading technology - it’s about rethinking the entire process of content production. As discussed earlier, the challenges of manually editing music and B-roll are now being tackled with smart automation, delivering both speed and quality. This shift doesn’t just solve old problems; it’s paving the way for a new era in content creation.

Experts estimate that over 90% of online content by 2025 will be AI-generated. For Indian creators, often working with tight budgets and deadlines, this means better outcomes and more room for creativity.

"AI is already making waves in the world of content creation. With the advent of video-to-video AI technologies, a new age of efficiency and creativity has begun in the video production process." - IntelligentHQ

AI’s role in democratising video creation is especially impactful for India's bustling creator economy. What once required expensive tools and extensive training can now be achieved with platforms like BeHooked, which turn simple text prompts into studio-quality videos. With flexible pricing plans, these tools cater to creators across various budget levels, making professional-grade editing accessible to all.

The real game-changer here is how AI takes over repetitive tasks while amplifying human creativity. As noted earlier, AI can cut post-production time by half, allowing creators to focus on storytelling, engaging their audience, and planning their content strategies. This is particularly beneficial for Indian creators who often juggle multiple responsibilities, from creating content to managing business operations.

"The key to success lies in striking a balance - using AI to streamline your content processes without sacrificing the human touch." - Bruce Clay

The numbers speak volumes: the global AI video generator market is expected to grow to USD 2,562.9 million by 2032, at a CAGR of 19.5%. This means AI tools will only get better and more accessible, offering creators who adopt them early a significant edge in the competitive content landscape.

AI is already revolutionising video editing by removing technical barriers and unlocking creative potential. Whether you’re a solo creator building your first YouTube channel or part of an agency handling multiple projects, tools like BeHooked offer a combination of speed, quality, and affordability that’s hard to ignore.

With these advancements, creators can focus on what truly matters - crafting compelling stories and connecting with their audience. The real question is: will you embrace this transformation to take your content creation to the next level?

FAQs

How does AI choose the right music and B-roll to match a video's mood and script?

AI relies on advanced algorithms to evaluate a video's script, tone, pacing, and overall visual rhythm. By analysing these aspects, it identifies music and B-roll footage that align with the emotional and narrative core of the content.

This automated approach streamlines the process, ensuring that audio and visuals blend effortlessly. It not only saves time and effort but also delivers polished, professional results. It's a great option for creators aiming to simplify video editing while maintaining high standards.

What challenges might Indian creators face when switching from manual to AI-driven video editing?

Indian creators stepping into the world of AI-powered video editing might face a few bumps along the way. For starters, ambiguities in AI copyright laws and ethical concerns about ensuring content authenticity can make some hesitant to fully embrace these tools. On top of that, certain AI tools may struggle with editing longer videos or maintaining steady quality throughout the process, which can be a drawback for those working on extensive projects.

Another challenge lies in the technical know-how required to operate AI tools and the effort needed to adjust existing workflows to align with new technology. That said, with the right tools and platforms, these obstacles can be overcome, paving the way for quicker and more seamless video creation.

How does AI-powered editing with BeHooked help create culturally relevant content for Indian audiences?

AI tools such as BeHooked simplify the process of creating content that strikes a chord with Indian audiences. They do this by incorporating regional languages, visuals, and themes that reflect India’s rich cultural diversity. With these tools, narratives can be tailored to align with local traditions, festivals, and preferences, making the content more engaging and relatable.

BeHooked also automates tasks like choosing region-specific b-rolls, music, and subtitles. This not only saves time but also ensures the final videos are high-quality and culturally relevant, helping brands connect with India's varied and dynamic audience base.

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