Video Content Creation Checklist for Beginners
Digital Marketing
16 Jul 2025
A comprehensive guide for beginners on creating engaging videos, covering planning, recording, editing, and optimizing for Indian audiences.
Creating videos can feel overwhelming, but with the right steps, it becomes manageable. Whether you're a small business owner or a budding creator, here’s a quick-start guide to help you plan, record, and edit engaging videos.
Key Steps:
Know Your Purpose & Audience:
Set clear goals (e.g., 10,000 views in 30 days).
Understand your audience's preferences (e.g., regional languages, mobile-friendly content).
Choose the Right Platform:
Plan & Script:
Write a concise, conversational script with a strong opening.
Use storyboards to map visuals and transitions.
Get Basic Equipment:
Start with a smartphone (1080p), a tripod, and natural lighting.
Add a USB mic (₹2,500–₹3,300) for better audio.
Leverage AI Tools:
Use platforms like BeHooked for scripts, subtitles, and auto-editing.
AI can save time by automating tasks like colour correction and adding b-roll.
Record with Care:
Ensure good lighting, clear sound, and stable shots.
Follow your script and shoot multiple takes for flexibility.
Edit & Optimise for India:
Add subtitles in regional languages.
Export in mobile-friendly formats (MP4, under 100MB for a 5-min video).
Publish & Track:
Use localised titles, descriptions, and tags.
Analyse metrics like watch time, retention, and engagement to improve.
Focus on connecting with your audience, not just technical perfection. Keep your videos short, engaging, and tailored to India's diverse preferences.
How to Make A YouTube Video for Beginners START to FINISH!
Know Your Video's Purpose and Audience
Before hitting the record button, it's essential to know exactly what you want your video to achieve and who you're creating it for. This understanding will shape every choice you make during the video production process. It’s like setting the foundation for a house - everything else builds on it.
Set Your Video Goals
Every video needs a clear purpose that ties back to your larger marketing objectives. What do you want your video to accomplish? Is it about boosting brand awareness, generating leads, driving sales, or educating your audience? Each goal demands a different approach. For example, storytelling works best for awareness, while product demos and strong calls-to-action are key for conversions.
Aim for SMART goals - specific, measurable, attainable, relevant, and time-bound. Instead of saying, "I want more views", try something like, "I want 10,000 views within 30 days to increase brand awareness among millennials in Mumbai."
Also, think about where your audience is in their buyer journey. Someone discovering your brand for the first time needs different content than someone ready to make a purchase. And don’t forget to plan where your video will live - social media, emails, or landing pages - so your content fits the platform.
Find Your Target Audience
Understanding your Indian audience is crucial for creating content that truly connects. India’s diverse market means you need to consider cultural nuances, language preferences, and how people consume content.
The numbers speak for themselves: over 560 million Indians are active internet users, a figure expected to surpass 900 million by 2025. Plus, 96% of Indians access the internet through mobile phones, so mobile optimisation is non-negotiable.
Indians spend an average of 2 hours and 28 minutes daily on social media, and 70% of internet users watch videos online. Creating content in regional languages or incorporating local cultural elements - like familiar music or traditional themes - can make your videos more relatable. Indians also favour visually engaging and well-designed content. Authentic storytelling, which highlights real-life experiences and relatable situations, helps build trust and keeps viewers engaged.
Pick the Right Platform and Format
Choosing the right platform and format is key to effectively reaching your audience.
YouTube is a giant in India, with users spending an average of 38 minutes daily on the platform. YouTube ads can potentially reach 491 million people in India, accounting for 33.7% of the population.
Facebook is still relevant, with around 320 million users in India. Since many Facebook videos autoplay without sound, make sure to add subtitles for better clarity.
Instagram is perfect for lifestyle-driven content, with about 230 million users. To grab attention quickly, mention your brand name within the first second of your video.
Don’t overlook emerging platforms like ShareChat (180 million users), Moj (160 million users), and Josh (150 million users). These platforms cater specifically to Indian audiences and often support regional languages, making them great for localised content.
Match your video format to the platform and your goals. Short-form videos are trending as attention spans shrink. Platforms like Instagram Reels, YouTube Shorts, and TikTok are ideal for quick, engaging clips.
Lastly, optimise for mobile by using vertical or square formats to ensure clarity and readability. Live videos are another great option - they allow you to connect with your audience in real time and create a sense of immediacy.
Plan and Script Your Video Content
Once you’ve nailed down your audience and picked your platform, it’s time to build the foundation for your video. Crafting a solid script and storyboard not only saves time but also ensures your message is clear and engaging. This step ties directly into the decisions you’ve already made about your audience and platform, creating a smooth path to production.
Write a Clear Script
A well-thought-out script does more than guide your dialogue; it also shapes the visuals and keeps your production on track. It can save you from the headache of multiple re-shoots and edits.
Start with your video’s purpose. Whether your goal is to educate, entertain, inspire, or sell, this purpose sets the tone and shapes the call to action throughout your script. For instance, if you’re making an educational video for small businesses in India about digital marketing, your tone should be informative yet approachable, with a clear call to action - like encouraging viewers to download a free guide or book a consultation.
Hook your audience early. Begin with a strong opening that grabs attention. Use storytelling techniques to draw viewers in - whether it’s a surprising fact, a relatable problem, or an intriguing question. For example, you could open with, “Did you know 80% of small businesses in India struggle with online visibility?” This immediately connects with your audience’s challenges.
Keep it conversational. Use natural, easy-to-follow language. Short sentences work best for clarity, especially since our brains process video content much faster than text - 60,000 times faster, to be exact. Aim for a pace of 140–160 words per minute to ensure your message is clear without overwhelming viewers.
Add emotional appeal. Emotional storytelling can make your content more engaging. Whether it’s a personal anecdote, a customer success story, or a powerful statistic, these elements help viewers connect with your message. Research by McKinsey shows that stories with “rise–fall” arcs - those that build tension, dip, and resolve - boost engagement by 22% compared to linear narratives.
"Writing an engaging video script requires thought, creativity, and an understanding of your audience." - Dr. Janice R. Love, Founder & CEO Pearls Perfected Institute
Include visual cues. Your script should guide not just the dialogue but also the visuals. Indicate where graphics, images, or transitions will appear to reinforce your message. Switching up visuals - using no more than 3–4 sentences per scene - keeps your video dynamic.
Encourage interaction. Build moments into your script that invite viewers to engage, whether it’s through comments, answering questions, or sharing their experiences. For explainer videos, keep them concise - between 30 seconds and 3 minutes.
If you’re using tools like BeHooked, you can input your script and let the platform handle visuals, simplifying the process for beginners.
Create a Storyboard
After scripting, map out your visuals with a storyboard. Think of it as a comic strip version of your video, laying out each scene to ensure a smooth flow before you hit record.
Break down scenes and transitions. Divide your script into scenes and sketch what each one will look like. You don’t need to be an artist - simple shapes or stick figures work. Focus on camera angles, character placement, and props or graphics.
Plan for variety. Avoid repetitive visuals by incorporating different shot types. Use close-ups for emotional moments, wide shots for context, and medium shots for dialogue. This variety keeps your video visually interesting and professional.
Add timing notes. Include details on how long each scene should last and mark where quick cuts or slower transitions are needed. If you’re adding music or sound effects, note where they should sync with the visuals.
Tailor to your platform. Storyboarding helps you adapt to the requirements of different platforms. For Instagram Reels, plan for vertical orientation. For YouTube, stick with horizontal framing.
Highlight special effects and graphics. Mark where you’ll include animations, text overlays, or other effects. This prep work ensures you have all the resources ready when editing.
Whether you use digital tools or a simple notebook, a storyboard ensures your video flows seamlessly and aligns with your script.
Plan Background Elements
With your visuals mapped out, it’s time to focus on audio. Background music, voiceovers, and sound effects play a crucial role in setting the tone and enhancing your message.
Choose the right background music. Pick tracks that complement your content without overpowering it. Make sure they’re royalty-free or sourced from approved libraries to avoid licensing issues.
Decide on your voiceover approach. Will you record voiceovers separately or speak directly to the camera? If you’re recording separately, plan where the voiceover will overlay visuals like B-roll footage or graphics. Leave natural pauses for emphasis and pacing.
Use sound effects sparingly. Subtle effects like notification pings or typing sounds can add polish, but overdoing it can distract viewers. Plan where these effects will enhance your video without overwhelming it.
Think about local preferences. For Indian audiences, consider incorporating familiar sounds - like traditional instruments in your background music - to create a relatable experience.
Test for mobile-friendly audio. Since many viewers will watch on their phones, ensure your audio balances well on mobile speakers, not just headphones.
Time your audio elements. In your storyboard, note where music should fade, sound effects should occur, and how these elements interact with your voiceover. This planning prevents audio clashes and ensures smooth transitions.
AI-powered tools can simplify audio selection and syncing, making it easier for beginners to achieve professional results. A little planning here goes a long way in creating a polished final product that keeps your audience engaged.
Set Up Tools, Equipment, and AI Solutions
Once you have your script and storyboard ready, it’s time to gather the tools needed to bring your ideas to life. Starting with basic, affordable equipment and upgrading as you progress is a smart way to begin.
Basic Equipment for Beginners
You don’t need to break the bank to get started. Focus on essentials that deliver quality. Interestingly, audio quality matters as much as video, if not more. While viewers might tolerate average visuals, poor sound can be a dealbreaker.
Start with your smartphone - it likely shoots in 1080p, which is good enough for beginners. As you gain experience, you can upgrade to a DSLR for more control over your shots. The important thing is to work with what you already have and improve gradually.
For audio, consider a USB microphone priced around ₹2,500–₹3,300 for clear sound. If you’re aiming for a more professional setup, XLR microphones are an excellent choice.
A tripod is a must for steady shots. For lighting, natural light from a window works well for starters. As you advance, you can add a ring light or a softbox setup to improve video quality without spending too much.
Don’t forget the small but crucial extras: extra batteries, memory cards, and storage to avoid interruptions during shoots. An external monitor can help with framing, and a dedicated audio recorder can further enhance sound quality.
For editing, a computer with software like DaVinci Resolve is great for post-production. Start with free tools and move to paid options as your skills grow.
Use AI-Powered Tools
Beyond physical gear, AI tools can dramatically streamline your production process. These tools can reduce video production time by up to 62% and help cut costs significantly.
AI can handle tasks like scene detection, colour correction, and auto-subtitling, saving you hours of repetitive work. It can also automatically adjust brightness, contrast, and colour balance, ensuring consistent video quality throughout.
Platforms like BeHooked are especially helpful for beginners. They can transform simple text prompts into fully edited videos. Features include AI-generated scripts, auto subtitles for accessibility, and even digital avatars for creators who prefer to stay behind the camera. BeHooked also automates editing tasks like adding music, b-roll, and sound effects, making it easier to produce polished videos without needing advanced editing skills.
AI can even generate contextual b-roll footage and images that match your script. With text-to-video editing, you can make changes by simply describing what you want, skipping the steep learning curve of traditional editing software.
The results speak for themselves: 96% of marketers report a positive ROI from AI-powered video marketing campaigns. To get the most out of these tools, provide clear inputs. The better your content, the more relevant the AI's suggestions will be. Experiment with different formats to find what resonates best with your audience.
Prepare for Local Content Creation
In India, tailoring your content to linguistic and cultural preferences is crucial. With over 820 million active internet users in 2023 and 90% preferring content in local languages, adapting to this diversity can make a huge difference.
Since 98% of Indian internet users consume content in Indic languages, supporting multiple languages in your videos is essential. AI-powered translation and voice tools can help you deliver content in regional languages, addressing the needs of this vast audience. BeHooked’s auto-subtitle feature further enhances accessibility.
Voice assistants are also increasingly popular, with 15% of Indians using them regularly. Incorporating voice-assisted searches and vernacular content can make your videos more accessible. AI voice technology has already proven effective in delivering multilingual commentary.
To connect with Indian viewers, include visuals and music that reflect local customs, festivals, and daily life. AI tools can even generate region-specific b-roll footage to make your content feel more relatable.
Given that rural India accounts for 53% of the country's internet users, optimising your videos for mobile devices and slower internet connections is key. Use an editing setup that can export videos in various resolutions and formats. BeHooked’s cloud-based platform can automate these adjustments, ensuring fast loading times across different devices.
AI tools also simplify localisation, reduce costs, and speed up production timelines. By creating content in local languages, you can build trust and loyalty while delivering region-specific narratives through video and voice elements.
One success story is Eros Now’s collaboration with Google Cloud’s AI team. They automated subtitling for their entire catalogue, initially focusing on Arabic subtitles for Middle Eastern audiences. This reduced the subtitling process from 48 hours to just seconds per film.
With searches for translation services up by 50% and half of Google Discover users consuming content in Indian languages, your setup should support rapid scaling across different linguistic markets. AI tools make it more affordable to create educational and engaging content tailored to India’s diverse audience.
Record Your Video
Once you’ve got your equipment and script ready, it’s time to start recording. Pay close attention to lighting, sound, and stability - these elements can make or break the quality of your video.
Optimising Lighting and Sound
Good lighting is essential for professional-looking videos. Avoid backlighting and position your main light source in front of you or at a 45° angle to your face.
"We are trying to eliminate all of the distractions, all of the things in the way of you and I talking to each other face to face. Improving your lighting, improving the space around you as best you can is one of those elements that helps do that."
Josh Gillick, Creative Director, Webex
If you’re just starting, natural light from a window can work wonders. Adjust it with curtains or blinds to avoid harsh shadows. For artificial lighting, focus on the colour temperature: around 6,000K for a daylight effect or 2,700K for a softer, warmer indoor look. Diffused lighting is your best friend - something as simple as a lampshade can help soften shadows. Be mindful of overhead lights, as they can create unflattering effects, and if you’re using a ring light, position it carefully to avoid glare or reflections.
Sound is just as important as lighting. Choose a quiet space for recording and mute any computer notifications beforehand. Speak clearly and at a steady pace. While the built-in mic on your smartphone might work for casual videos, an external microphone - like headphones with a mic, a Bluetooth headset, or a USB mic - can greatly improve audio quality. Place the microphone close to your mouth and consider adding sound-absorbing materials, such as cushions or curtains, to reduce echo.
Ensuring Stable Recording
After sorting out lighting and sound, focus on getting steady footage. A tripod is ideal for keeping your shots stable and well-framed. If you’re shooting handheld, minimise movement and enable your camera’s image stabilisation feature. When framing your shots, use the rule of thirds - imagine your screen divided into nine equal sections and place key elements along these lines for a balanced composition. Also, check your camera’s settings to record at the highest quality available.
Sticking to Your Script and Storyboard
To stay organised during recording, follow your script and storyboard closely. Tools like teleprompters or bullet points can help you stay on track.
Rehearse your script in smaller segments to improve delivery. A two-column script format can be handy - use one column for dialogue and the other for corresponding visual cues. Timing indicators in your storyboard can help maintain a smooth pace during editing. Keep your storyboard simple and focused, making it easier to communicate ideas with your team. Record multiple takes to ensure you have options during editing, and if you make a mistake, pause and resume from a natural break in the script.
Edit and Improve Your Video
Once you've recorded your footage, the next step is turning those raw clips into a polished, engaging video. This is where editing breathes life into your content. By staying organised and using AI-powered tools, beginners can make this process much easier and more efficient.
Sort Your Footage
Getting your video files organised right from the start can save you a lot of time during editing.
"Well-organised video files are much quicker to edit"
Start by creating a master folder for your project. Inside, set up subfolders for raw footage, audio files, graphics, and final exports. For raw footage, group clips by shooting day or scene type - naming them something like "Day1_Interview" or "Day2_BRoll" can help you keep things in order.
When naming files, use a format like YYYY-MM-DD_Description_Take#.mp4. This makes it easy to identify and retrieve specific clips later. Avoid generic names like "Video001.mp4", which don’t provide any context about the content.
Always back up your files. Use external drives or cloud storage to ensure your footage is safe. Also, move your files off the camera as soon as possible to free up space for your next shoot.
Once your files are sorted, you’re ready to dive into editing - this is where AI tools can be a game-changer.
Use AI-Powered Editing
AI tools bring a whole new level of efficiency to video editing, especially for beginners. They automate tedious tasks, freeing you up to focus on the creative side of things.
"Drastically reduce the time required for repetitive tasks like cutting, arranging, and applying basic edits".
Platforms like BeHooked are perfect for those just starting out. Their AI features simplify complex tasks and produce professional-quality results. For example, AI-generated scripts can help you refine your content, while auto-captioning ensures your videos are accessible to more viewers. Automated tools also handle technical adjustments like colour correction and audio balancing, which would otherwise require significant manual effort.
AI scene detection is another useful feature. It automatically breaks your video into segments, making it easier to edit vlogs or multi-part content. Motion tracking is another handy tool - it identifies moving objects in your footage, allowing you to add text or effects that follow those elements seamlessly. Even background music and sound effects can be synced automatically to match the mood and pace of your video.
Once you've automated the technical aspects, you can focus on customising your video to suit your audience.
Format for Local Audiences
If your audience is in India, tailoring your video to their preferences is essential. For starters, ensure your export settings align with the PAL video format standard, commonly used for television or broadcast content in India. Since internet speeds vary widely across the country, it’s a good idea to export multiple versions of your video optimised for different connection speeds.
Subtitles are a must in India, given the number of languages spoken across the country. Use open or burnt-in captions instead of separate subtitle files, as these will display consistently across all devices and platforms. BeHooked's auto-captioning feature can handle this for you, saving you from manually transcribing everything.
Consider the viewing habits of your audience when choosing aspect ratios and resolutions. Since most people in India watch videos on their phones, ensure your content looks great on smaller screens. Test your videos on different devices to ensure the visuals and text are clear.
Export your videos in MP4 (H.264) format and adjust the resolution based on the platform. For example, use 1080p for YouTube, and opt for square or vertical formats for social media. Compress your files to make them mobile-friendly - a 5-minute video should ideally be under 100MB while still maintaining good visual and audio quality. This ensures smooth playback, even on slower connections.
Publish and Track Video Performance
Once you've polished your video, the next step is to share it with the world and keep an eye on how it performs. Success here hinges on optimising your content for local audiences and tracking its impact. This process not only helps you understand what resonates with viewers but also sets the stage for improving your future videos.
Upload with Localised Metadata
Sharing videos with Indian audiences means going beyond a simple upload. Titles, descriptions, and tags need to include keywords that your audience is actively searching for. Considering that over 70% of YouTube views come from non-English-speaking countries, localising your content can significantly expand your reach.
Start with the title. Instead of generic phrases, use engaging titles that reflect local language and culture. For instance, "Easy Biryani Recipe" will resonate far more with Indian viewers than something like "Rice Dish Tutorial". Research region-specific keywords and incorporate them into your titles to increase visibility.
Descriptions are just as crucial. Customising them to include references to local customs or events can make your content feel more relatable. For example, mentioning festivals or regional celebrations can boost engagement. In fact, localised descriptions have been shown to drive 50% higher engagement compared to generic ones. Use keywords naturally and provide context that aligns with the expectations of Indian viewers. Videos with well-structured descriptions can see up to 40% more engagement.
Tags are another powerful tool. A mix of English and regional language tags, along with location-specific keywords, can enhance visibility. Proper tagging can increase your video's reach by 50%, and categorising content effectively can lead to a 75% boost in engagement.
To make your videos more accessible, consider adding subtitles in Indian languages. This not only helps viewers who prefer content in their native tongue but also improves SEO. Tools like BeHooked’s auto-captioning feature simplify this process.
Don’t overlook thumbnails - they play a big role in attracting clicks. Design thumbnails that reflect local aesthetics, using familiar cultural elements or settings. Bright colours, clear text in regional languages, and imagery that resonates with Indian audiences can increase click-through rates by 30%.
Track Engagement Metrics
After uploading your video with optimised metadata, it’s time to measure its performance. By 2025, around 60% of marketers plan to rely on engagement metrics like likes and shares to evaluate their video campaigns.
Start by tracking the view count to measure reach and watch time to gauge content quality. As Eileen Kwok, a Social Media Strategist at Hootsuite, explains:
"Average watch time tells you how long people stick with your video and where you might be losing them. It's one of the clearest signals of content quality and audience interest."
Retention graphs are another valuable tool, showing where viewers lose interest. Analysing these graphs can help you identify patterns, such as whether certain intros, pacing, or visuals hold attention better than others. If you notice viewers consistently dropping off at specific points, you might consider cutting those sections or adding more engaging visuals just before those moments.
Engagement rate is another key indicator of how well your content connects with your audience. Metrics like likes, comments, shares, and saves provide insight into this emotional connection. Adam Mosseri from Instagram notes that the platform's algorithm focuses on total seconds viewed, rather than just the percentage of a video watched, to evaluate engagement.
Demographics also offer valuable insights. Analysing data on age, location, and devices used can help you refine your content strategy. Tailoring future videos to specific audience segments within India can make your content even more impactful.
As Mariam (MJ) Ordubadi, Head of Marketing at Aequilibrium, explains:
"While view count is an attractive metric, I care more about average watch time and retention rate. These tell me if the content is actually resonating."
Collect Feedback for Improvement
Feedback from viewers is invaluable for improving your content and honing your production skills. It ensures that your videos align with your audience’s preferences while helping you address potential issues early on.
Encourage feedback by asking specific questions in your videos or on social media. For example, you could ask viewers what topics they’d like to see next or if there’s anything they’d change about your current format. Responding to comments shows appreciation for their input and helps build a stronger connection with your audience. Analysing comments can also uncover recurring themes, like requests for better audio quality or more detailed explanations.
Surveys are another effective way to gather insights. Use tools like Google Forms to create short surveys with targeted questions about viewer satisfaction and content relevance. Share these surveys in video descriptions or on social media to make them easily accessible.
Hosting live Q&A sessions can provide immediate feedback and foster a sense of community. Platforms like Instagram or YouTube allow you to interact with viewers in real time, addressing their questions and gauging their reactions to your ideas.
Martin Koch, Creative Director of Motion and Video at Animoto, highlights the value of diverse perspectives:
"When you're the only person looking at a project, you could overlook mistakes and opportunities to improve. Getting more eyes on a project means more unique and valuable perspectives."
Use the feedback you gather to refine your approach. Whether it’s tweaking your editing style, exploring new topics, or adjusting your video format, implementing viewer suggestions can strengthen your connection with your audience and improve your content over time.
Key Points for Beginner Video Creators
Creating engaging video content doesn't have to feel like an uphill battle if you follow a structured plan. Start by defining your video goals, target audience, and core message - this lays the groundwork for everything that follows.
Before diving into production, take the time to clarify your purpose. What do you want to achieve, and who are you speaking to? This clarity helps avoid costly missteps and ensures your content connects with viewers. Keep in mind that videos under 5 minutes tend to hold attention better. For such formats, scripts typically span just one or two pages. This focus on brevity and engagement should guide your production from start to finish.
When it comes to production, simplicity is your best friend. Limiting filming locations not only keeps costs down but also makes the process more efficient. Stick to basic yet effective equipment to keep things manageable.
Incorporate AI-powered tools into your workflow to make things easier. These tools can handle tasks like video editing, script writing, and even optimising your content for better reach. For beginners, this can significantly reduce the learning curve and save time.
Prioritise audience connection over technical perfection. A natural, conversational tone works far better than rigid, overly formal language. Share relatable stories, include clear calls to action, and engage with viewer feedback. These steps help you build authentic relationships with your audience.
Improvement comes with consistency. Collect feedback, monitor how your videos perform, and tweak your approach as you go. Analysing metrics from previous videos can reveal where to invest your efforts for better results, ensuring a higher ROI on future projects. Over time, this process boosts both your confidence and your skills, making each video better than the last.
For Indian creators, using local languages, metric units, and culturally relevant themes can make your content more relatable. Start with small, clear communication, and take advantage of tools that streamline production without sacrificing quality. These steps will help you create videos that resonate deeply with your audience.
FAQs
How can I create video content that connects with India's diverse audiences and language preferences?
To truly engage with India's richly diverse audience, think about translating or adapting your video content into regional languages and dialects. This approach ensures your message feels more personal and relatable to viewers from various states and communities.
It's also crucial to consider regional traditions and practices. For instance, incorporating elements like local festivals, customs, or even specific social norms into your videos can make them more relevant and appealing.
Another way to expand your reach is by using demographic targeting and adding subtitles or voiceovers in multiple languages. By reflecting India's diversity in your content, you'll create videos that connect deeply with people across different backgrounds and cultures.
How can beginners use AI tools to make video editing easier and improve video quality?
AI tools have made video editing far easier for beginners by taking over tasks that usually eat up a lot of time, like trimming clips, adding subtitles, and improving visuals. With AI-powered video editors, transforming raw footage into polished, professional-looking videos requires minimal effort. Many of these tools come packed with features like drag-and-drop editing, automatic background removal, and AI-generated captions, simplifying the entire process.
For those just stepping into the world of content creation, beginner-friendly tools are a great starting point. These options focus on essential features without overwhelming users, helping them save time and create high-quality videos right from the start.
What should beginners in India consider when selecting a platform for creating and sharing video content?
When picking a platform for creating and sharing video content in India, it's important to prioritise simplicity, cost-effectiveness, and features that match your needs. Go for platforms with user-friendly interfaces, options to personalise your content, and compatibility across various devices. Make sure the platform complies with India's regulations and supports formats tailored for local audiences.
Pricing in ₹ (Indian Rupees) is another key factor, so check for plans that fit your budget. Look for tools like AI-powered editing or automation features that can make your workflow smoother. Since smartphones dominate content creation and viewing in India, ensure the platform works seamlessly on mobile devices.